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- Nearly 180 million Americans shopped during the five-day holiday shopping period from Thanksgiving Day through Black Friday, Small Business Saturday, and Cyber Monday, according to the annual survey released today by the National Retail Federation and Prosper Insights & Analytics. 51 million shoppers participated in Small Business Saturday.
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Nov 30, 2021 · Nearly 180 million Americans shopped during the five-day holiday shopping period from Thanksgiving Day through Black Friday, Small Business Saturday, and Cyber Monday, according to the annual survey released today by the National Retail Federation and Prosper Insights & Analytics.
Nov 25, 2023 · Historically, reported projected spending among U.S. consumers who shopped at independent retailers and restaurants on Small Business Saturday reached an estimated $17.9 billion according to the 2022 Small Business Saturday Consumer Insights Survey commissioned by American Express.
Nov 21, 2022 · In 2021, 51 million shoppers participated in Small Business Saturday. ( National Retail Federation) Nearly 6 in 10 (59 percent) holiday shoppers plan to participate in Small Business...
- Erica Sandberg
Nov 26, 2021 · In a survey, the retail trade association found 58.1 million people plan to shop on Small Business Saturday. Still, the most buyers are expected to turn out on Black Friday, with 108 million,...
- Lorie Konish
- 3 min
Nov 24, 2021 · Last year, shoppers came together in full force to support their local communities, and Small Business Saturday hit a record high with an estimated $19.8 billion in reported spending. This year, holiday consumer spending is projected to break new records.
Nov 27, 2023 · In between two of the biggest shopping days of the year – Black Friday and Cyber Monday – is yet another designated shopping day, Small Business Saturday, which allows shoppers to support...
Nov 25, 2023 · Small Business Saturday encourages shoppers to shop small following Black Friday. Here’s how to support small businesses and our favorites to shop from. In order for small...